2022–24

holm.site

ROLE

Lead UX Researcher

TYPE

UX research

TOOLS

Figma, user interviews

holm.site link-in-bio pages on three phones

PROJECT COVER

holm.site gives entrepreneurs and creators a professional, brand-true link-in-bio page. As Lead UX Researcher, I ran 50+ interviews and usability tests and presented the findings to the CEO and Lead Product Designer. The team rebuilt its beta around those insights.

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